From AdvertisingAge :

"How do I get you and your brand clients and agency clients to choose my song or my band for your next major ad campaign?"

The answer is complicated, but the short answer is this: There is no music-branding silver bullet that will skyrocket a developing artist to stardom and riches. Take your time and focus on your own career and we will find you. It's often not the answer these artists want to hear, but it's the truth.

Coca-Cola, Nike and Gap are not going to place your song in a national TV spot or your artist on their billboards or the print ads they are buying in Vanity Fair unless the brand or its agency understands your brand as an artist.

Click here to read Jeff's entire post at AdAge.com.

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