From Pampelmoose.com :

First, it’s worth mentioning that Twitter is not a social network; at least not in the ‘classic’ sense that people perceive social networks. Twitter is a platform that is more closely aligned with IM and texting, once you grasp that idea it makes it easier to understand how to use it to reach your fans. It is all about two-way communication - think about how you use IM or texting with your friends. It’s a conversation starter or a quick update tool, either one works.

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